Creative Copywriter

Up to £40,000 per annum plus performance bonus and fantastic benefits

40 hours per week across 5 days. Based onsite – BA7

Due to the location of the Estate a driving license is recommended for this role

Advert closes: Monday 27th October 2025

🔗 Read the full job description here

This is your chance to craft the voice of one of the UK’s most enchanting estates — using language to inspire, delight, and connect people with The Newt’s world of discovery.

Our Creative Copywriter

We’re seeking a talented storyteller to join our Media team at The Newt in Somerset. As our Creative Copywriter, you’ll craft captivating content that embodies the beauty, charm and heritage of our estate. Following and developing tone-of-voice brand guidelines, you’ll use language to bring to life the unique stories, characters and history that make The Newt shine — across our four pillars: STAY, VISIT, TASTE and SHOP. From newsletters and digital campaigns to website copy and press releases, your words will inspire guests and members to experience the world of The Newt.

Key Responsibilities

Create high-quality, engaging copy across all marketing channels, from digital to print.
Maintain The Newt’s voice and position as a leader in luxury travel and hospitality.
Understand our diverse audiences – from members to hotel guests – and tailor copy that resonates.
Collaborate with marketing and creative teams on seasonal campaigns that inform and inspire.
Optimise website and SEO copy to drive engagement, conversion and awareness.
Produce compelling content for newsletters, social media, and PPC ads.
Ensure grammatical accuracy and consistency in tone across all communications.
Manage multiple projects to tight deadlines while maintaining creativity and precision.

What we can offer

A positive workplace environment with opportunities to develop both personally and professionally.
Look after your wellbeing with complimentary access to our Spa and swimming pools and our exclusive benefit of 50% off Spa Treatments.
Enjoy shopping in both our shops on estate and online with 30% discount for all our colleagues and free delivery for any online purchases.
Discover exclusive perks with our discounted hotel stays for staff, accompanied by a fantastic 30% discount at our restaurants.
Complimentary garden membership for The Newt and our partner gardens including the Eden Project, Kew Gardens and The Lost Gardens of Heligan.
Complimentary staff meal each shift – crafted by our dedicated kitchen team, often featuring fresh produce from our estate.
We value your hard work and recognise your achievements through our colleague recognition programme “Newt Awards” with the opportunity to achieve a variety of amazing rewards including a complimentary Hotel Stay.
Support from our Employee Assistance Programme for both yourself and your family including unlimited 24/7 remote GP appointments.
A team that knows how to have fun with regular team engagement activities including Fun Squad events, which include activities such as Go-Karting and Wine Tasting, to name but a few.
Up to 30 days annual leave each year for our full-time team.

What we're looking for

Strong experience as a copywriter with a portfolio of engaging, high-conversion work.
Educated to degree level in English, Journalism, Marketing or a related field.
Experience creating content across multiple media, including digital, print and social.
Proven understanding of SEO and digital marketing principles.
Native-level English with excellent grammar and storytelling ability.
Passion for hospitality, heritage, luxury travel, gardens, and food and drink.
Experience using CMS platforms and AI tools to support content creation.
Meticulous attention to detail and the ability to thrive under tight deadlines.

Where you'll be working

The Media Team at The Newt brings the bucolic dream of life on the estate to a wider audience. We nurture community, create conversations, and craft a strong brand persona that inspires and engages. By managing digital platforms, building relationships, and celebrating our key pillars of Stay, Visit, Taste and Shop, we share The Newt’s values and charm with the world.

Who are we – The Newt in Somerset

Nestled within an expanse of rolling fields and steeped in ancient history, our luxury country estate stands as a haven of refined elegance, inviting guests to explore acres of captivating gardens, meandering pathways, and enriching exhibitions - accessible 364 days a year for our members. Our hotel extends a warm welcome, offering a home-away-from-home experience where impeccable service flourishes in an ambiance of unassuming sophistication. Beyond the estate, the Newt's essence remains tangible, with our Ecommerce teams delivering our finest products to homes, while media and membership endeavours keep them informed of our latest developments. Behind the scenes, a tapestry of talented teams - from Housekeeping to HR, Finance to Farming - collaborates harmoniously, crafting an unforgettable journey of growth, development, and innovation, where every contribution creates unparalleled experiences.

INDAVR